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When luxury brands meet China: The effect of localized …
Web20 mai 2024 · Agility Research & Strategy, the global Insights & Strategy Consultancy specialising in luxury and premium brands, has released its Agility China Luxury Brand Affinity Rankings for 2024, and in this years list, as expected, it was dominated by legendary names in the industry. COVID-19 has played havoc with many businesses … Web27 mai 2024 · Expectations are higher and, as Chi says, “now China is the global frontier” in tech and customer relationship management. The upshot is that “localization is just not enough”; brands must ... oster blender plastic 6640 parts
Global Branding Localization: 5 Best and Worst Chinese Adaptations
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